College of DuPage

Client: College of DuPage
Industry: Education
Goal: Increase enrollment

Vontoo voice marketing helps college increase enrollment

Leveraging voice technology, college enrolls more students and obtains over $10,000 in additional revenue

ABOUT College of DuPage
The College of DuPage, is the third-largest single-campus community college in the nation and the second-largest institution of higher education in Illinois. Located in Glen Ellyn, IL., the school has been in existence for over forty years.

THE SITUATION
As a result of the economic downturn, DuPage began seeing their budget diminish and enrollment slip. But in an effort to stay competitive, they took a hard look at new ways to improve marketing and communication with students and prospective students.

THE CAMPAIGN
College of DuPage used voice calls to uniquely communicate with students about its offerings. The school found that the power of human voice over their traditional methods of communication really resonated well with students.

THE RESULT
The results were astounding!  College of DuPage achieved impressive results using Vontoo’s service, increasing enrollment and adding over $10,000 in revenue. The college was also very impressed with the support offered by Vontoo’s staff and the user-friendly nature of the service.

“The product is amazing. We were very impressed with its volume, reach and efficiency, and the service is very affordable – the campaign more than paid for itself.”
- Jane Smith, Dean of Admission SVCs and Registrar at the College of DuPage